← Back to Work
Orbit
ClientOrbit Technologies
Year2024
Services
Brand IdentityStrategyVisual System
Project URLVisit Live Site ↗
01 — Challenge
Enterprise cloud computing is dominated by blue corporate giants. Orbit needed to look credible to fortune 500 CTOs while standing out from the sea of blue gradients.
02 — Solution
We designed an identity based on precise geometry and high-contrast color palettes. A customized sans-serif typography wordmark combined with matte gray, off-white, and electric orange accents.
03 — Impact
Orbit secured 14 enterprise pilot contracts within 90 days of launch. Feedback from LPs praised the brand clarity as a core differentiator.